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ADVERTISING WITH COUPONS
Coupons are very effective marketing tools because people love to save
money. They also love to get something for free. Coupons are normally a
reasonably priced advertising tool, because consumers who visit the
business, with coupon in hand, usually end up spending more than the value
of the coupon on regular priced merchandise. Coupon use is on the rise.
According to Advertising Age 87% of all shoppers use coupons. Regular use of good couponing strategy will provide a steady stream of new customers and high quality sales leads.
Tired of your customers shopping with your competitor? Entice them with a coupon to use your
product or services. Consumers will break routine shopping patterns to take advantage of a good coupon offer.
New residents into the city are attracted to businesses offering coupons.
Re-activate old customers. Those customers that have been lured away by your competitor will start buying from you again when you give them a good reason to do so.
When you have a "special deal offer", this same customer will probably end up buying additional items that carry a full profit margin.
Your main focus is getting the customer in the door. You then have the opportunity to
"sell-up" to a more profitable product or service.
Build store traffic with coupons which result in additional impulse purchases.
Results are measurable -- couponing is the most measurable and accountable
form of promotion.
It is critical to determine what offer produces the best response from your
target market. Test different offers. By doing so will greatly improve all of your
advertising response, your sales, and your profits.
To get free examples of great couponing offer. Please complete the form below.